Project Brief
Driven by my curiosity about outer space, I took on this self-led challenge to make space exploration more accessible.
Duration
4 Months
Idea → Development → Final Design
Role & Team
Mehak Garg (Me) as Designer in collaboration with
1 Academic Advisor + 1 Classmate
Skills
User Research · User Interface · Strategy ·
User Interview · Micro-Interactions · Motion Design
about the university
Tira, a subsidiary of Reliance Industries Limited (India's largest conglomerate), is revolutionizing the beauty industry through technology and AI
Location
Industry
Awards
2
Year 2025
Designing with Clarity
After validating the impact of space, we asked curious people what their relationship with space is.
What we uncovered
Our responses revealed a pattern — The common interest in captivating space imagery.
Our Solution?
A platform that makes space exploration accessible and engaging through the astrophotography.
Key wireframes
We narrowed down the app into three broad sections: the portal, the lens, and the profile page.
Brand Identity
We take the word STAR, and then rearrange it to form ASTR. Astr is also the beginning of many space terminologies like astronomy, astrology and astrophysics.
We expanded our identity to form a logo mark, in the form of an ellipse– to represent orbits, portals, and fluidity.
Navigation
A unique elliptical icon, inspired by an orbit-like form.
Navigation
Portal
Lens
Profile
The ‘Portal’ initiates the exploration journey
A boundless experience where users can uncover an infinite collection of space artefacts. We translate scientific jargon into relatable narratives.
Experience real-time phenomenon through ‘Lens’
Explore a selection of must-visit events, with detailed insights and viewing tips. Plan your exploration of upcoming events through the monthly Astr calendar.
See the details for each space event, add it to your list, get tips where to watch, and what to bring. It’s all set up for you — just show up and enjoy.
Personalisation through the ‘Profile’ section
View and manage your space journey — View your badges, attended events, and photo likes. You can also check your saved target list with countdowns.
Earn Badges
Level up by earning badges for uploading your images. These badges double up as app icons.
Data Visualistion
Inspired by a control panel–the time and equipment guide, ensures the best experience.
Aster beyond the app experience
Here’s how our ellipse shows up across various applications. Astr’s merch is designed to be something that explorer’s would love to use.
End Note
We presented Astr to the design leadership at Big Tech companies
One designer at Meta shared
“I love Astr because it gets you to stop doomscrolling. It doesn’t just distract—it educates you about space, then invites you to experience it and grow your expertise.”
Designer at Apple expressed a personal connection:
“My partner’s family is obsessed with space, and I always feel lost in those conversations. Astr feels like the perfect way for someone like me to get into it—without feeling overwhelmed.”
View More Work
Driving Engagement for Tira Beauty
Customer Retention for Tira Beauty